YUX rebranding: finding our identity as an African design firm

3 years after the launch in May 2016 — by a group of design advocates based in Dakar — of the first UX designers community in West Africa called YUX…

GSMA RWANDA Analyzing tea and dairy value chains to design relevant digital services

GSMA is supporting the newly merged Rwandan operator Airtel-Tigo to develop digital and financial services for different agricultural value chains. Even though Mobile Money is fairly well developed in Rwanda, they noticed that among the rural population usage was low. Could a human-centered value chain approach detect digitization opportunities by leveraging mobile money usage ? … Continue reading GSMA RWANDA Analyzing tea and dairy value chains to design relevant digital services

User Experience Design for Fintech in Africa

YUX is a Human Centered Design company based in Senegal. After quite a few digital finance projects undertaken around the African continent in 2018, we wanted to share with you the main insights we have seen designing and testing fintech apps in Africa. UX, UI and Design.

Touki – UX design of a tourism app

Touki Saint-Louis, une application pour découvrir le patrimoine historique de Saint-Louis en se baladant dans rues

We were recently contacted by Entre’Vue, an association whose mission is to protect and promote the historical heritage of Saint-Louis, Senegal. The association is known for organising the “Histoires Partagées Festival” (Shared Stories Festival) and the open door days in the city’s landmarks. They wanted us to imagine digital tools that could help them protect … Continue reading Touki – UX design of a tourism app

20 Tips pour mener un entretien UX de qualité !

En tant qu’agence spécialisée en Human Centered Design, cela fait partie de notre coeur de métier à YUX et nous tenions à vous partager, quelques conseils sur l’organisation et la posture à adopter pour ces entretiens :

Iconathon # 2 – Honouring African food!

Saturday, May 13 was held the second edition of the #ICONATHON – a initiative in which twenty designers created icons on the theme of African food. Let’s go back on this original event held in partnership with Kombosa Studio, Deck et Koristock.

Iconathon #2 – La cuisine africaine à l’honneur !

Le Samedi 13 mai s’est tenu la seconde édition du #ICONATHON - une initiative unique dans laquelle une vingtaine de graphistes et designers ont créé des icônes sur le thème de la cuisine africaine. Retour sur cet événement organisé en partenariat avec Kombosa Studio, Deck et Koristock.

Iconathon Dakar: create icons representing Africa

Saturday, April 8th took place in Dakar the first iconathon of the country and likely of Africa. Let’s go back on this unique designer’s event held by YUX Dakar in partnership with Kombosa Studio and Deck, whose aim was to initiate the design of African icons!